31 Yes or No Survey Questions: Definition, Use-Cases & Tips
Discover how yes or no survey questions boost feedback with 30 sample questions, use-cases, and best practices for every business need.
Yes or No Survey Questions: Definition, Use-Cases, Samples & Best Practices
Have you ever seen those quick surveys that ask for a simple “yes” or “no”? That’s the heartbeat of yes or no survey questions—and they’re everywhere, from quick customer check-ins to crucial employee polls. Their appeal lies in their speed, their punchy clarity, and their ability to slice right to the heart of what matters. In this comprehensive guide, you’ll discover why these binary questions are beloved, where they fit best, and how to wield them like a survey ninja.
Introduction: Why Yes or No Survey Questions Matter
Yes or no survey questions ask respondents to pick between just two options: yes or no. They’re refreshingly direct because all you need to do is choose a side, unlike those “select all that apply” or “rate from 1 to 10” queries.
What makes these questions stand out? Speed, simplicity, and mobile-friendliness. People can answer in a heartbeat, bumping up your response rates, especially when survey fatigue is lurking.
Businesses love yes or no questions for goals like quick validation, binary decision-making, and fast customer segmentation. Here, you’ll learn when and how to use them, their pros and pitfalls, and get sample questions for every occasion.
Acquiescence bias, a tendency for respondents to agree with statements regardless of content, can compromise the validity of yes or no survey questions. (en.wikipedia.org)

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How to Create a Yes or No Survey with HeySurvey in 3 Easy Steps
Creating your own yes or no survey with HeySurvey is a breeze—even if you’ve never used this tool before. Ready for a quick walkthrough? Here’s how to go from zero to live survey in no time. When you’re done reading, just hit the button below to open a survey template and dive in!
Step 1: Create a New Survey
- Head to HeySurvey’s dashboard and click Create New Survey.
- Choose a survey creation method: for starters, pick a Pre-built Template designed for yes/no questions, or select an Empty Sheet to build from scratch.
- Name your survey something catchy but clear—this internal name helps keep your projects organized.
- Clicking this starts the Survey Editor, your workspace for all survey creation magic.
Step 2: Add Yes or No Questions
- Click the Add Question button at the top or between existing questions.
- Choose the Choice Question type, which supports single-choice answers.
- Enter your question text—make it clear and neutral, e.g., “Did you find this information helpful?”
- Add answer options: type “Yes” for option one and “No” for option two.
- Mark the question as required if you want to ensure respondents can’t skip it.
- Repeat this process to add more yes/no questions as needed. Don’t forget to save your work often!
Step 3: Publish Your Survey
- When your questions are ready, click the Preview button to see how the survey looks on desktop and mobile.
- Adjust any design elements if needed via the Designer Sidebar.
- Hit Publish to make your survey live and get a shareable link.
- Share the link in emails, on social media, or embed it on your website to start collecting responses.
Bonus Steps for Extra Polish and Power
Apply Branding
- Open the Branding panel in the Survey Editor.
- Upload your company logo to appear on every page—this adds professionalism and trust.
- Customize colors and fonts to match your brand identity using the Designer Sidebar.
Define Survey Settings
- Set your survey’s start and end dates to control availability.
- Limit the number of responses if needed to cap your data collection.
- Add a redirect URL to send users somewhere special after completing the survey.
- Decide whether respondents can view results immediately—useful for transparent feedback loops.
Skip Into Branches (Optional for Advanced Customization)
- Use branching logic to send respondents down different paths based on their yes or no answers.
- For example, if someone answers “No” to “Did you enjoy our service?” you can show a follow-up question asking why.
- This customization makes your survey feel more conversational and relevant, improving engagement and data quality.
See? Making a clean and catchy yes or no survey with HeySurvey is really just a few clicks away. Ready to try it out? Click below to start with a free template that’s all set up for your binary question needs!
Core Advantages & Limitations of Yes/No Questions
Key Benefits That Make Them Shine
Let’s dive into why yes or no questions are such all-stars:
- Quantifiable data is easy to analyze—“50% said yes, 50% no.” No guesswork.
- The low cognitive load means respondents rarely hesitate. They just answer and move on.
- Perfect for A/B testing, so you can rapidly validate ideas.
- They’re mobile-friendly surveys. One tap and done, making them ideal on smartphones.
- Great for high-stress moments when attention spans are short—no one wants an essay prompt at a checkout screen.
Watch Out for These Pitfalls
However, there’s always a flip side:
- Oversimplification risk: Not everything in life is black and white. Some topics demand nuance, and yes or no can flatten complexity.
- Lack of context can lead to confusion. Why did someone say “no”? You might never know.
- Too many yes/no questions can leave respondents longing for a chance to explain or clarify.
Comparing to Multiple Choice and Rating Scale Questions
Multiple choice questions let people give richer feedback—great for picking between options or listing features. Rating scales measure intensity (“How satisfied are you, 1–5?”), uncovering more emotion or detail.
But here’s the edge of yes/no:
- They’re lightning fast compared to rating or multiple choice questions.
- But they can’t gather shades of opinion or priorities like the others can.
- Multiple choice and scales win for follow-ups or when decisions aren’t binary.
In summary, use yes or no survey questions when you crave clarity, not complexity.
Yes/no questions are easy to answer and analyze but may oversimplify complex issues, leading to biased or inaccurate conclusions. (qualaroo.com)
Customer Satisfaction (CSAT) Surveys Using Yes/No Questions
Why & When to Use
Customer satisfaction is the lifeblood of every business. A well-timed yes/no survey can reveal a ton without annoying your buyers. These binary questions buzz especially well at:
- Post-interaction touchpoints—immediately after customer support, for honest pulse checks.
- Churn risk detection—catch unhappy customers before they ghost you.
- Quick NPS pre-screening—filter who’s likely to recommend you. (Think of it as a shortcut before a full Net Promoter Score survey.)
CSAT surveys with yes/no questions shine because:
- They’re beautifully simple, requiring almost no effort.
- They’re perfect for mobile screens at checkout, via email, or even in-app.
- They help you slice and dice customers quickly into satisfied and unsatisfied camps.
5 Sample Yes/No CSAT Survey Questions
Did our support agent resolve your issue today?
Would you buy from us again?
Was your delivery on time?
Did our product meet your expectations?
Was our website easy to navigate during checkout?
Using yes/no queries in customer service and buyer experience scenarios brings quick, actionable insight—without drowning your team in open-text responses. This approach works as well for online retailers as it does for software providers or subscription boxes.
Employee Engagement Surveys with Yes/No Questions
Why & When to Use
A happy team is a powerhouse. Regular pulse surveys with yes/no questions get straight to how employees feel, often with the safe shield of anonymity.
Ideal moments for binary staff surveys include:
- Quarterly “temperature checks” to catch mood swings fast.
- Pre-town-hall sentiment checks to prep leadership for what’s brewing.
- Policy adoption confirmation, to see if everyone’s gotten the memo or if reminders are needed.
Yes/no questions offer superpowers here:
- Fast, honest feedback—no one struggles to answer.
- Easy to deploy—mobile-friendly format for busy employees.
- Actionable signals to measure changes in staff morale and commitment.
5 Sample Employee Engagement Yes/No Survey Questions
Do you feel valued at work?
Would you recommend our company to a friend seeking employment?
Do you have the tools needed to perform your job effectively?
Have you met with your manager in the last two weeks?
Do you understand the company’s strategic goals?
These make excellent staples for pulse survey check-ins or as precursors to larger engagement initiatives, smoothing pathways to more meaningful conversations.
Yes/no questions in employee engagement surveys provide quick, straightforward feedback but may lack the depth needed for comprehensive insights. (eletive.com)
Product Feedback & Feature Validation Surveys
Why & When to Use
Wondering if your MVP is a smash hit or a belly flop? Yes or no survey questions make light work of gathering real product feedback.
Ideal use-cases include:
- Pre-launch beta testing for feature validation.
- Post-release to see if a new feature is working as intended.
- Early churn detection when users go quiet too soon.
Here’s how these questions add magic:
- Uncover product market fit fast, before investing more.
- Rapidly test whether changes improve user workflows or add confusion.
- Use results for roadmap prioritization—let user interest guide your next move.
5 Sample Product Feedback Yes/No Survey Questions
Would you use this new feature if released?
Did the update improve your workflow?
Would you pay extra for advanced analytics?
Was onboarding straightforward?
Do you find the mobile app reliable?
From feature adoption to confidence in your next big release, yes/no questions cut through noise with clarity and speed.
Website & UX Usability Surveys
Why & When to Use
Your website is the gateway to your business—and a clunky UX will slam that door shut. Real-time website feedback widgets and UX surveys with yes/no questions are your early radar.
Apply them in situations like:
- Post-session pop-ups for instant reaction while the experience is fresh.
- After funnel drop-offs to diagnose where users bail out.
- A/B test variants to get a quick “better or worse?” verdict.
What’s so great about binary usability surveys?
- Fast responses reduce survey abandonment.
- Exit intent pop-ups with yes/no queries can turn site exits into valuable insights.
- Perfect for mobile, where long forms are a dealbreaker.
5 Sample UX Usability Yes/No Survey Questions
Did you find what you were looking for today?
Was any information missing on this page?
Did this article answer your question?
Would you trust making a purchase on our site?
Did the page load quickly?
Use yes/no usability surveys for a punchy, data-driven path to a conversion-optimized, user-friendly website.
Healthcare & Screening Surveys
Why & When to Use
The world of healthcare loves yes/no surveys for compliance and safety reasons. The patient screening processes thrive on speed and clarity, especially in telehealth and triage.
They shine in situations such as:
- Initial patient intake forms—get the basics quickly.
- Symptom pre-screening for early triage (think pandemic checks).
- Post-treatment follow-ups in clinics and telemedicine.
Here’s why binary health questions are indispensable:
- Triage efficiency—frontline staff get instant snapshots to act fast.
- Compliance and risk reduction—clean audit trails.
- Keeps things simple for patients, reducing barrier to honest answers.
5 Sample Healthcare Screening Yes/No Questions
Have you experienced fever in the last 24 hours?
Are you currently taking any prescription medication?
Do you have any known allergies?
Have you visited a hospital in the past 14 days?
Do you consent to share your medical data for research?
For telemedicine questionnaires, clinic check-ins, or research consent, yes/no questions offer unbeatable speed and clarity.
Event Feedback Surveys
Why & When to Use
Events fly by fast—and feedback should too. Whether it’s a live conference, a virtual seminar, or a day-long training, a well-placed yes/no survey can capture invaluable reactions before the crowd disappears.
Great use moments include:
- Session break check-ins for live events.
- Immediate post-webinar pushes for online attendees.
- Post-sponsorship ROI surveys for sponsors and partners.
Why use binary questions for event feedback?
- Lightning speed means high completion rates—everyone is busy on the go.
- Perfect for mobile survey pushes—just a quick tap.
- Instant insights help you adjust and improve for next time.
5 Sample Event Feedback Yes/No Survey Questions
Was the registration process smooth?
Did the keynote meet your expectations?
Would you attend this event again?
Did you network with relevant contacts?
Was the venue comfortable?
If you want great conference feedback or to know whether your webinar hit the mark, these questions are your go-to toolkit.
Best Practices: Dos and Don’ts of Crafting Yes/No Survey Questions
The Dos for Success
If you want your binary questions to sing, follow these essential tips:
- Keep wording neutral. For example, “Did you enjoy the app?” is better than “Did you love our amazing app?”
- Target a single variable per question. No double-ups! Ask about “the checkout process,” not “checkout and support.”
- Pilot test everything. A small dry run reveals confusion before it snowballs.
- Offer an open-text box if context or detail matters.
- Optimize for mobile, keeping questions snappy and screens uncluttered.
The Don’ts That Sink Surveys
Steer clear of these classic blunders:
- No double-barrelled questions. (“Did you find the site fast and helpful?”—which is it?)
- Avoid leading language. Don’t nudge people toward “yes.”
- Limit confusing negative phrasing. “Did you not dislike…”—stop right there.
- Don’t overuse yes/no questions. Variety is the spice of survey life.
For anyone designing a bigger survey project, review our broader survey design guide to mix formats and reduce survey fatigue. That way, your surveys stay fresh and your data reliable.
Conclusion & Next Steps
Yes or no survey questions are masters of clarity and efficiency, making them ideal for nearly every field. Use them when simplicity and speed matter most. For richer feedback, pair them with other formats or open-text follow-ups.
Ready to craft your own? Download our favorite question bank or try a free survey builder today. Whether you’re running close-ended surveys or planning your next binary polling blitz, the world of yes/no awaits!
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