Brand Lift Survey: Awareness, Perception & Intent ✨

Before today, how familiar were you with our brand?*

This helps us understand general brand awareness.

Not at all familiar to Very familiar

Where have you recently seen or heard about our brand?*

Select all that apply.

When you think of this brand, which one word or phrase comes to mind first?

Share your immediate impression.

How favorable is your overall opinion of our brand?*

Think about your general impression, whether from ads, content, or experience.

Very unfavorable to Very favorable

Which of the following best describes what you believe our brand offers?*

Choose the option that feels most accurate.

Compared with similar brands, how likely are you to consider our brand in the future?*

This helps measure purchase or usage intent.

Much less likely to Much more likely

What makes you more likely to trust or choose this brand?

Select all that apply.

How likely are you to recommend our brand to someone else?*

A quick way to understand advocacy and brand lift.

Not at all likely to Extremely likely

What could improve your impression of our brand?

A short suggestion is helpful, even if it’s just one idea 💡

Thank you for taking a part in this survey.

This is a HeySurvey survey template.