Market Research Survey: Understanding Consumer Preferences*

This survey aims to gather insights about your buying habits, preferences, and awareness regarding products and brands within your market segment.

Which of the following factors most influence your purchasing decisions?*

Please select all the factors that consistently play a role when you choose a product or service.

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How often do you try new brands or products in this category?*

We are interested in understanding your openness to exploring alternatives.

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How do you usually learn about new products in this category?*

Please select your primary source of information.

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How satisfied are you with the options currently available in the market?*

Think about product variety, price, and overall availability.

From Not satisfied to Very satisfied
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What is the most important feature you look for in this type of product or service?*

Please describe the feature that makes the biggest difference in your decision.

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Which brands do you currently use or prefer for this type of product?*

List all brands that come to mind.

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What improvements or new features would motivate you to switch brands or try a new product?*

Please provide as much detail as possible to help companies understand your needs.

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What is your typical budget for this type of purchase?*

Please select the range that best describes your spending.

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Please share any additional comments or suggestions regarding products or brands in this market.

Thank you for participating in our market research survey!

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Thank you for taking a part in this survey.

This is a HeySurvey survey template.